Orlando, FL — April 30, 2026 — 4 Rivers Smokehouse is kicking off the season with a new summer campaign centered around bold BBQ flavor, seasonal ingredients, and entertainment-driven engagement. The limited-time offering is paired with a culturally relevant digital campaign, “Catch the Heat – and a Free Seat,” connecting great food with summer moviegoing and weekly rewards.

Headlining the summer lineup is the return of two bold specials: Spud Love and The Longhorn. These hearty, indulgent offerings bring together 4 Rivers’ signature smoked meats with customizable, craveable flavors—delivering a high-value experience designed to drive both trial and repeat visits.

Adding a seasonal twist, 4 Rivers is introducing a Blueberry BBQ Sauce, along with a Blueberry Cobbler Cake and Blueberry Shortcake Pudding Cup. These items are made with fresh, locally sourced Florida blueberries, bringing a sweet and tangy flavor profile to the summer menu. Guests can try it in-store and even take it home while supplies last.

To complement the in-store experience, 4 Rivers Smokehouse is launching “Catch the Heat – with a Free Seat,” a weekly digital engagement campaign running throughout the summer. Guests can enter for a chance to win free Regal movie tickets, along with exclusive 4 Rivers merchandise and additional prizes.

In partnership with PepsiCo, guests who purchase a Blueberry Cobbler Cake or Blueberry Shortcake Pudding Cup will receive a complimentary can of Poppi (while supplies last), available in Strawberry Lemon and Wildberry.

The “Summer of Moovies” campaign is available at participating 4 Rivers Smokehouse locations for a limited time.

Follow along on social media for giveaway announcements and updates!